TITLE

Yahoo!-Zed deal signals move into mobile services

AUTHOR(S)
Dwek, Robert
PUB. DATE
August 2002
SOURCE
Marketing Week;8/8/2002, Vol. 25 Issue 32, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Yahoo! Inc.'s entry into the mobile phones market via its investment in technology company Sonera Zed. Delivery of co-branded mobile services across Europe.
ACCESSION #
7201105

 

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