Tagging along on a good solid technical sales call

Williams, Sam
January 2012
Inside Tucson Business;1/20/2012, Vol. 21 Issue 33, p15
The article presents the author's strategy on how to become an effective sales engineers and technical sales representatives in Tucson, Arizona. He notes the importance of having a detailed presentation with exact information to catch the attention of the client. He highlights the need to select slides that are suited to the industry in order to cut the delivery time. He states the need to have a sales planning meeting five days before the sales call to review the objectives.


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