Worksite Marketing Initiative

Ellis, Rebecca
August 2002
Advisor Today;Aug2002, Vol. 97 Issue 8, p64
Trade Publication
Reports that the National Association of Insurance and Financial Advisors (NAIFA) launched an initiative to bring members up to speed on worksite marketing and help them tap into the growing market. Reason NAIFA is promoting worksite marketing; Advantage of worksite marketing if done correctly. INSET: NAIFA Member Benefits.


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