TITLE

Asia's shining star

AUTHOR(S)
Madden, Normandy
PUB. DATE
July 2002
SOURCE
Ad Age Global;Jul2002, Vol. 2 Issue 11, pN.PAG
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Profiles James Murdoch, chairman and chief executive of News Corporation's Star subsidiary. Role played by Murdoch in Star's growth; Strategies taken by Murdoch to improve the company's bottom line; Key achievement of Murdoch.
ACCESSION #
7100908

 

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