Eurotunnel in search for full service agency

July 2002
Marketing Week;7/11/2002, Vol. 25 Issue 28, p10
Trade Publication
Reports the search of an advertising agency by Eurotunnel to handle its creative and media business in Europe. Concentration of the company on direct marketing; Partnership of the company with the French Tourist Office for a campaign promoting self-drive; Launch of a point-of-sale campaign to boost awareness of its retail offerings.


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