TITLE

Honeys, Hand Me a Polygamy Porter

AUTHOR(S)
Fenn, Donna
PUB. DATE
August 2002
SOURCE
Inc.;Aug2002, Vol. 24 Issue 8, p94
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Provides information on the Schirf Brewing Co., the maker of Wasatch beers in Park City, Utah. History of the company; Tactics done by Greg Schirf, founder of Schirf Brewing Co. to attract the market; Sales of Wasatch's brew-pub sales for February 2002.
ACCESSION #
7055874

 

Related Articles

  • Strange Brew. Nudd, Tim; Flass, Rebecca // Adweek Western Edition;11/5/2001, Vol. 51 Issue 45, p30 

    Reports on the marketing of Wasatch Beers in Park City, Utah as of November 2001. Reactions of Mormons to the beer marketing; Views of Wasatch founder Greg Schirf on the marketing of the Superior Ale beer; Opinion of advertising executive Paul Kirwin on marketing Wasatch Beer.

  • Live Free or Drink. Kerig, Bill // Skiing;Sep2003, Vol. 56 Issue 1, p50 

    Features Greg Schirf, founder of Wasatch Brewing Co. in Park City, Utah. Protest on the per barrel tax increase on alcohol in Utah; Issues concerning his alcohol advertising.

  • Breaking Trail. Fields, Melissa // Ski;Nov2012 Ski Utah, p78 

    The article offers information on the life and career of various restaurateurs of Utah including Greg Schirf working in Wasatch Beer, John Bresee working in Backcountry.com and John Williams in Gastronomy.

  • Utah brew ha-ha. GASPERINI, KATHLEEN // Skiing;Dec98, Vol. 51 Issue 4, p34 

    Focuses on the issue of Wasatch Brewery's slogan to promote The Wasatch Unofficial Amber Ale from Wasatch Brewery. Complaints of the Salt Lake Organizing Committee about the slogan; Response of Wasatch.

  • Brewery embarks on irreverent ad campaign. Jones, Lara // Enterprise/Salt Lake City;01/15/2001, Vol. 30 Issue 28, p8 

    Reports that Wasatch Brewery has launched an advertising campaign in Salt Lake City, Utah. Taglines used in the advertisements; Positive response of local consumers to the company's advertising campaign; Goals aimed to be achieved by the company for its advertising initiative.

  • RESTAURANTS.  // Enterprise/Salt Lake City;11/24/2008, Vol. 38 Issue 22, p16 

    This section offers news briefs related to the restaurant industry in Utah. A holiday food drive will be held by Rumbi Island Grill in Sandy for the Utah Food Bank through December 20, 2008. A special brunch menu will be offered by the Mayan Adventure restaurant for holiday shoppers looking for...

  • shoptalk. Flass, Rebecca; Nudd, Tim // Adweek New England Edition;11/5/2001, Vol. 38 Issue 45, p30 

    Presents updates on advertising as of November 2001. Concept of an advertisement for Wasatch Beers created by Kirwin Communications; Move by the advertising standards board in Great Britain to declare the use of the word kraut for advertising copies; Theme created by the Johnson Gray agency for...

  • RESTAURANTS.  // Enterprise/Salt Lake City;2/4/2008, Vol. 37 Issue 32, p15 

    This section offers news briefs related to restaurants in Utah. A new double bock brew called The Devastator, containing 8% alcohol, was introduced by Wasatch Beers. The 13th Utah location was opened by Costa Vida on February 2, 2008. "Franchise Market" magazine identified Bad Ass Coffee of...

  • Strange Brew.  // Adweek Eastern Edition;11/5/2001, Vol. 42 Issue 45, p30 

    Reports the advertising campaign of Polygamy Porter beer in Utah. Objective of campaign; Disagreement of Regan Outdoor on the advertising of Polygamy beer; Comments of Paul Kirwin, chief executive officer of advertising agency Wasatch on having fun with the culture and making fun of the religion.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics