WSNet's Small-Town Effort Pushes 'Big City' Digital

Hogan, Monica
July 2002
Multichannel News;7/22/2002, Vol. 23 Issue 29, p32
Reports the plan of WSNet to introduce a consumer advertising campaign for Advanced Digital Cable service in the U.S. Tagline of the advertising campaign; Implementation of digital cable offering; Marketing strategy of the company.


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