TITLE

Virgin Attempts Prepaid Shakedown

AUTHOR(S)
Marek, Sue
PUB. DATE
July 2002
SOURCE
Wireless Week;7/15/2002, Vol. 8 Issue 28, p13
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the strategy of mobile virtual network operator Virgin Mobile USA in the United States. View on the impact of Virgin's debut in the U.S. on other U.S. carriers; View of analyst Ken Hyers on Virgin's rate plans; Reason Virgin's service is appealing to teenagers.
ACCESSION #
7000451

 

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