TITLE

THE ROLE OF SELF-SERVICE TECHNOLOGIES IN CROATIAN GROCERY RETAILING

AUTHOR(S)
Vouk, Rudolf; Guszak, Irena; Sisek, Boris
PUB. DATE
January 2011
SOURCE
Annals of DAAAM & Proceedings;Jan2011, p1063
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The paper explores presence of self-service technologies in Croatian grocery retailing and specific benefits self-service technologies create on Croatian grocery market. Croatian grocery retailers use two forms of self-service technologies: self-checkouts and self-scanning systems. Research identified several specific benefits of self-service technologies implementation in Croatian grocery retailing.
ACCESSION #
69985411

 

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