Dr. Frog in the Kid Pond

December 2011
Forbes Asia;Dec2011, Vol. 7 Issue 14, p105
The article offers information on Boshiwa International Holding Ltd. It deals in clothing chain. The company is headed by Zhong Zhengyong. By 1996, despite the company's multimillion-dollar revenue, Zhong saw a need to shift. Boshiwa jointly issued a newspaper called Little Frog Journal with the Juvenile & Children's Publishing House.


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