HHCL wins £3m Sqezy relaunch

Singh, Sonoo
July 2002
Marketing Week (01419285);7/4/2002, Vol. 25 Issue 27, p11
Trade Publication
Reports on the appointment of advertising agency, HHCL & Partners to the relaunch of Buck UK-owned washing-up liquid brand Sqezy. Details of the relaunch plan; Target markets.


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