TITLE

HHCL wins £3m Sqezy relaunch

AUTHOR(S)
Singh, Sonoo
PUB. DATE
July 2002
SOURCE
Marketing Week (01419285);7/4/2002, Vol. 25 Issue 27, p11
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the appointment of advertising agency, HHCL & Partners to the relaunch of Buck UK-owned washing-up liquid brand Sqezy. Details of the relaunch plan; Target markets.
ACCESSION #
6982674

 

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