TITLE

Textbook Export Value Flattens in First Half of the Year; Imports Decline

PUB. DATE
September 2011
SOURCE
Educational Marketer;9/26/2011, Vol. 42 Issue 19, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that according to the data from the U.S. Department of Commerce, the value of textbooks exported from the U.S. to foreign markets was flat in the first half of 2011 while the imports have declined. It states that the global initiatives of the U.S. education publishers are focused on English-language materials and services and digital offerings. Richard Robinson, president of Scholastic, states that educational publishing Asia gives them an opportunity to target local needs.
ACCESSION #
69714932

 

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