TITLE

The Department of Synergy

PUB. DATE
November 2011
SOURCE
Credit Union Journal;11/28/2011, Vol. 15 Issue 46, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the initiative of the Synergy Department at Partners Federal Credit Union (FCU) to promote Best Practice for the growth of the CU. It says that the said effort to synergy pushes everything from member education to new memberships to the inclusion of employees of Walt Disney Co. publications. It states that as part of the initiative, marketing and business development were put into one leader along with the implementation of a conventional account team organization.
ACCESSION #
69541722

 

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