TITLE

Edenwest to revamp Insignia men's range

PUB. DATE
June 2002
SOURCE
Marketing Week;6/27/2002, Vol. 25 Issue 26, p13
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Edenwest's revamp of its male toiletries brand Insignia. Appointment of Monkey agency to handle the advertising; TCS Media North's planning and buying responsibilities.
ACCESSION #
6927604

 

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