TITLE

Untitled

PUB. DATE
June 2002
SOURCE
Marketing Week;6/27/2002, Vol. 25 Issue 26, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that Jacob's Creek, a brand of Australian wine, is replacing Nescafe as sponsor of the next series of the television program 'Friends' on Great Britain-based Channel 4. Nescafe's sponsorship of Channel 4's soap 'Hollyoaks' for 2003.
ACCESSION #
6927576

 

Related Articles

  • Nescafe plans celebrity TV push.  // Marketing Week;8/5/1999, Vol. 22 Issue 27, p6 

    Reports on Nestle's planned television advertising campaign for its Nescafe coffee brand. Celebrities as endorsers of the product.

  • AFG to Break Purina Cat Chow Ad. Bryan, Scott // Adweek Eastern Edition;3/12/2001, Vol. 42 Issue 11, p10 

    Features the television advertisement of Purina Cat Chow in New York, New York. Focus on feline care during the life stages of a cat; Copy of the advertisement; Specifications of the advertisement.

  • TV monitor/a weekly look at who's buying what and when.  // Campaign (UK);07/11/97, Issue 28, p14 

    Comments on several advertisements shown during the launching of the television program `Friends' in Great Britain on July 4, 1997. Names of advertisers.

  • TV monitor/a weekly look at who's buying what and when.  // Campaign;01/23/98, Issue 4, p24 

    Features three television spots shown during commercial breaks of the program `Friends.' Creation of the spots by Western and New PHD; Presentation of commercials for Tesco, First Direct and Vauxhall Motors.

  • Friends end highlights headache for US networks. Aitken, Lucy // Campaign;4/8/2004, Issue 15, p19 

    According to the article author, the final episode of the sitcom "Friends," reflects the declining quality of U.S. network television. The last episode of "Friends," one of the flagship shows of broadcasting network NBC, is broadcasting in the U.S. on 6 May. In Great Britain, the last episode...

  • Marketers jump on 'must-see May'. Atkinson, Claire // Advertising Age;5/3/2004, Vol. 75 Issue 18, p4 

    Reports on the advertising plans of marketers in the U.S. for the finale-episode of the television program "Friends" in May 2004. Estimated price of a 30-second advertising spot in "Friends"; Statement issued by Julie Collins, director of consumer marketing for CIBA Vision, about their...

  • ABC's next hit?  // Advertising Age;2/10/1992, Vol. 63 Issue 6, p18 

    This article focuses on the advertising agreement established between Nestle Beverage Co. and the ABC television network in the U.S. Rather than make the usual buy, Nestle Beverage Co. sought a special deal for promotional support from the network. It agreed to introduce its Taster's Choice...

  • Not So Nes-quik There.  // Brandweek;8/20/2007, Vol. 48 Issue 30, p46 

    The article reports that Nestlé's Nesquik chocolate milk advertisements received the "Badvertisement" award from the Physicians Committee for Responsible Medicine (PCRM). The television advertisement claimed that Nesquick chocolate milk helped children be stronger and healthier, which the...

  • Don't lay a finger on his butterfinger.  // Prepared Foods;Jun98, Vol. 167 Issue 6, p37 

    Describes the television advertisements for Nestle Butterfinger using The Simpsons animated family. Tagline of the advertisement.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics