TITLE

Is jaw-jaw better than Allan's war?

PUB. DATE
June 2002
SOURCE
Marketing Week;6/27/2002, Vol. 25 Issue 26, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Comments on strategic marketing appointments during the recession in Great Britain. Allan Leighton at Royal Mail; Alan Lafley at Procter & Gamble.
ACCESSION #
6927217

 

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