It's a brave new ad world for the Honda Pilot

Rechtin, Mark
June 2002
Automotive News;6/10/2002, Vol. 76 Issue 5986, pM6
Trade Publication
Reports the advertising campaigns of Honda Pilot. Capability of the vehicle in navigating the desert and snow; Statement of Eric Conn American Honda assistant vice president for national advertising; Expectations of Honda in heavy presence in sports television.


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