The toyshop -- no place for children?

Dwek, Robert
June 2002
Marketing Week;6/13/2002, Vol. 25 Issue 24, p21
Trade Publication
Focuses on the problems facing the toy market in Great Britain. Impact of the decision of Hasbro to dissolve its European marketing department; Skepticism of Vivid Imaginations chief executive Nick Austin about global marketing; Decline in the demographic for toys.


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