TITLE

Jubilant nation brought together to spy on BB3

AUTHOR(S)
Douglas, Torin
PUB. DATE
June 2002
SOURCE
Marketing Week;6/13/2002, Vol. 25 Issue 24, p19
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the patriotism of the British people as reflected in the ratings of the television coverage of the 2002 World Cup and the Jubilee celebration for Queen Elizabeth II. Estimated audience for the Great Britain-Argentina match; Number of television audiences watching the Party at the Palace; History of nationally shared television moments.
ACCESSION #
6867360

 

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