TITLE

Argos plans shopping channel

PUB. DATE
June 2002
SOURCE
Marketing Week (01419285);6/13/2002, Vol. 25 Issue 24, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the plans of Argos to launch its own-brand digital satellite television shopping channel in Great Britain. Speculation on the broadcast format for the channel; Approach made by Argos to manufacturers of electrical products; Expectation on the channel to broadcast 20 hours a day.
ACCESSION #
6867190

 

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