TITLE

Lakers rout sinks ratings

AUTHOR(S)
Dempsey, John
PUB. DATE
June 2002
SOURCE
Daily Variety;6/14/2002, Vol. 276 Issue 10, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the low ratings yielded by the National Basketball Association (NBA) championship match between the Los Angeles Lakers and the New Jersey Nets for NBC. Average rating for the four games; Comparison to previous NBC Championship Finals since 1982; Factors contributing to the low ratings.
ACCESSION #
6854124

 

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