TITLE

Hot Upfront Sales a Hopeful Sign

AUTHOR(S)
Forkan, Jim; Reynolds, Mike
PUB. DATE
June 2002
SOURCE
Multichannel News;6/10/2002, Vol. 23 Issue 23, p3
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on the recovery of the advertising business in the U.S. Profit in costs per thousand viewers; Budget registration of advertisers with television networks; Increase in the manufacturing activity.
ACCESSION #
6808651

 

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