Thierry's seeks ad agency to promote Santa Julia wine

May 2002
Marketing Week (01419285);5/30/2002, Vol. 25 Issue 22, p11
Trade Publication
Reports the search of wine importer Thierry's of Romsey for an agency to create consumer advertising for its Argentinean wine Santa Julia in Great Britain. Design of the consumer advertising; Company background; Details on marketing strategy of Thierry's.


Related Articles

  • Thierry's tries out non-trad Spanish look.  // Grocer;3/12/2011, Vol. 234 Issue 7996, p29 

    The article reports on the launch of two Spanish wines for Teatro by Thierry's which include a garnacha tempranillo and garnacha rosada.

  • Foster's Group plans global wine brands relaunch. Charles, Gemma // Marketing (00253650);11/21/2007, p3 

    The article informs that Foster's Group Ltd. is looking for a global network agency with offices in London, England, San Francisco, California and Melbourne, Victoria to handle a relaunch of its wine brand portfolio in Great Britain, U.S. and Australia. It is further informed that the decision...

  • Loyd Grossman creates premium wines range. Solley, Samuel // Marketing (00253650);7/14/2004, p2 

    Executive Loyd Grossman is to make his first foray into the drinks market with a premium wines range. The Australian wines build on the food critic's branded foods business, which has sales purported to be worth 25m pound annually in Great Britain. The range will comprise seven wines, three...

  • Don Darias hires first shop for 'Daddy' task. Solley, Samuel // Marketing (00253650);6/3/2004, p9 

    Spanish wine brand Don Darias has hired its first advertising agency as it plots a marketing assault to take on its new world rivals. The wine, distributed in Great Britain by PLB, has appointed Potter Dow to handle the relaunch. Don Darias, which originates from the Bodegas Victorianas region,...

  • Western Wines in door-drop work for Inzala launch.  // Marketing (00253650);4/8/2004, p8 

    Importer and distributor Western Wines has briefed ad agency Yes Direct to devise a campaign for the launch of a South African wine brand called Inzala in Great Britain. Yes Direct has been hired to create a door-drop campaign, which will be sent to more than 100,000 homes nation-wide in June...

  • Pernod Ricard appoints Euro RSCG for global ad duties. Parsons, Russell // Marketing Week;4/16/2009, Vol. 32 Issue 16, p33 

    The article reports that Pernod Ricard SA has appointed Euro RSCG Worldwide Inc. to handle the global creative account for its Jacob's Creek wine brand. The agency's Sydney, new South Wales office won the worldwide business following a review involving Saatchi & Saatchi, DDB and BBDO, according...

  • Play secures account for Off-Piste Wines.  // New Media Age;5/24/2007, p8 

    The article reports that start-up wine merchant Off-Piste Wines has awarded its online account to digital advertising agency Play in May 2007. The company works with wine brands such as Kendal Lodge, Jason's Hill, Black Tractor and Montalto. The advertising agency's first work for the company...

  • Agencies line up for Bordeaux wine task.  // Campaign;12/4/2009, Issue 48, p3 

    The article reports on the move by Bordeaux Wine Council to seek for an advertising agency in Great Britain. The company says the advertising agency will complete their business approach in promoting wines to consumers through its in-house campaigns. The company adds that the campaign will...

  • First Drinks seeks agency for Mateus Rosé.  // Marketing Week;1/6/2005, Vol. 28 Issue 1, p8 

    This article reports that First Drinks Brands is understood to be looking for a British agency to handle the multi-million pound advertising for the Seventies iconic mass-market wine Mateus Rose. The brand does not have a retained British advertising agency. It is understood that the drinks...


Read the Article


Sign out of this library

Other Topics