Many Plans, One Goal-Sell More Audiobooks

June 2002
Book Publishing Report;6/3/2002, Vol. 27 Issue 22, p3
Trade Publication
Focuses on the plans of audiobook publishers to increase market share. Formation of a Christian audio publishing division by Brilliance Audio; Aim of Simon & Schuster Audio on targeting shoppers in mass market outlets; Release of audiobooks of Nancy Drew and the Hardy Boys by Random House Audio.


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