SMS adds the bounce

McCall, Margo
June 2002
Wireless Week;6/3/2002, Vol. 8 Issue 22, p36
Trade Publication
Discusses the marketing strategy of Rogers AT&T Wireless for its general packet radio service (GPRS). Opportunities provided by the increasing popularity of short message services; Information on the company's Blackberry service; Benefits of switching from providing time division multiple access to providing GPRS and Global System for Mobile Communication networks.


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