TITLE

Chrysler starts minivan blitz

AUTHOR(S)
Kurylko, Diana T.
PUB. DATE
May 2002
SOURCE
Automotive News;5/20/2002, Vol. 76 Issue 5984, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the national marketing of minivans produced by Chrysler Corp. in the U.S. Initiative to eliminate competition from sport utility vehicles; Increase in the vehicle production; Addition of local minivan campaigns to national advertising.
ACCESSION #
6778599

 

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