TITLE

Resolution: Let's Be Honest

AUTHOR(S)
Alleven, Monica
PUB. DATE
December 2011
SOURCE
Wireless Week;Dec2011, Vol. 18 Issue 5, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the importance for companies engaged in the wireless industry to be honest in providing quality service to their customers. The author relates that service providers should implement truthful marketing statements when describing products or services to consumers and potential customers. She mentions the report about Facebook Inc. getting closer to an initial public offering (IPO) after the company admitted that it deceived its consumers.
ACCESSION #
67654906

 

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