TITLE

Report Excerpt: Book, Audiobook Buyers Think About Cell Phones Differently

PUB. DATE
November 2011
SOURCE
Book Publishing Report;Nov2011, Vol. 36 Issue 11, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents the opportunities for book publishers to expand the struggling market and the declining number of audiobook buyers based on a report "Audiobooks in America: Opportunities, Trends & Market Details 2012." Technology is one of the highlighted ingredients to industrial growth as it makes sense to move to digital distribution rather than the printed ones. One factor that highlights the potential is the rapid transition from audio tapes to audio CDs, and up to downloadable files.
ACCESSION #
67433721

 

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