May 2002
Shopping Center World;May2002, Vol. 31 Issue 5, p58
Trade Publication
Focuses on the decision of apparel retailer Urban Outfitters to expand its customer base by moving from college towns locations to suburban malls in the U.S. Background information on the retail store; Concept of the mix apparel and home goods offered by Urban Outfitters; Areas of strength for the success of the company; Challenges faced by the retailer.


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