TITLE

Camelot put on defensive in lottery row

PUB. DATE
May 2002
SOURCE
Marketing Week;5/23/2002, Vol. 25 Issue 21, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents allegations against Camelot for misleading consumers about its National Lottery advertising campaign in Great Britain. Launch of an investigation by the Independent Television Commission on the matter; Problems with the sale of the lotto tickets; Denial of the company to the allegations being filed.
ACCESSION #
6738926

 

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