TITLE

What's the harm in being nice?

AUTHOR(S)
Koshollek, Dave
PUB. DATE
November 2011
SOURCE
Dealernews;Nov2011, Vol. 47 Issue 11, p46
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers the author's insights on the importance of being friendly in approaching customers. The author says that it was easier doing business when motorcycle dealers have a good attitude and establish friendship towards the customers. He presents several one-liner greeting and follow-up questions that dealers may use for friendly conversation with customers. He adds that customers become talkative of their needs and hidden wants when they feel the care of service providers.
ACCESSION #
67352790

 

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