TITLE

RPM3 beats four to win Greggs £3m account

PUB. DATE
May 2002
SOURCE
Marketing Week;5/16/2002, Vol. 25 Issue 20, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the selection of RPM3 to handle the advertising account of the bakery chain Greggs in Great Britain. Plan of repositioning the fast food outlets; Generation of profits; Increase number of store outlets.
ACCESSION #
6725695

 

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