TITLE

COERCION WILL NOT PROTECT TRADEMARK OWNERS IN CHINA,1 BUT AN UNDERSTANDING OF CHINA'S CULTURE WILL: A LESSON THE UNITED STATES HAS TO LEARN

AUTHOR(S)
HOOVER, DALILA
PUB. DATE
June 2011
SOURCE
Marquette Intellectual Property Law Review;Jun2011, Vol. 15 Issue 2, p325
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article explores different factors that have impeded effective trademark protection in China. It analyzes cultural barriers between the U.S. and China as well as the constant pressure exercised by the U.S. against China which has led to the adoption of trademark laws by the Chinese government at the national and international level. It provides an overview of Chinese history and culture to establish the foundation upon which the present trademark legal system was built.
ACCESSION #
67154632

 

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