TITLE

Stallergenes Moves to the Cloud With Veeva CRM

PUB. DATE
November 2011
SOURCE
Worldwide Biotech;Nov2011, Vol. 23 Issue 11, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the decision of Stallergenes to select Veeva CRM, a cloud-based customer relationship management (CRM) solution for the pharmaceutical and biotechnology industry, to replace its existing conventional on-premise systems to support its worldwide sales force. According to Stallergenes Vice President Cyril Tavier, Veeva supports the mission of the company as industry innovator. Veeva is expected to play a role in the delivery of Stalergenes' sales force effectiveness program.
ACCESSION #
67094673

 

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