TITLE

Who Put the 'ART' in SMART' Goals?

AUTHOR(S)
Chamberlin, John
PUB. DATE
September 2011
SOURCE
Management Services;Autumn2011, Vol. 55 Issue 3, p22
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article explains why the management services industry should consider a divergence from the original mnemonic of the SMART goals proposed by Doctor Kenneth H. Blanchard, referring to SMART as Specific, Measurable, Attainable, Relevant and Trackable. It notes that SMART objectives are intended for the operational level of the business. It is said that public sector organisations should establish measures which they believe will help them understand and improve performance. It explains why the term attainable should be used instead of the original term, achievable. It adds that a SMART goal is relevant to the organisation, to customers and to personal goals, and it has to be tracked.
ACCESSION #
67017452

 

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