What Living Under PCA Has Taught Desert Valleys

October 2011
Credit Union Journal;10/24/2011, Vol. 15 Issue 41, p14
Trade Publication
The article focuses on the learning of the Desert Valleys Federal Credit Union under the Prompt Corrective Action (PCA) in Sierra Nevada, California and Nevada. The company's manager Eric Bruen recalls the company's establishment with a very small capital and how it became under the PCA regulation. It also mentions the company's adversarial relationship with regulators, as well as its business strategies that contributed to its growth and survival in the sector.


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