Untangling intangible assets

R. T.
July 2011
OECD Observer;Jul2011, Issue 285, p13
Academic Journal
The article focuses on the role of intangible assets to the success of a company. It notes that the importance of intangible assets, which has played a vital role in the success of Apple Inc., was highlighted in the 2010 Organization for Economic Co-operation & Development (OECD) Innovation Strategy. It also explores some intangible assets that are significant innovation to business, such as software, which can increase business and economic performance.


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