TITLE

Untangling intangible assets

AUTHOR(S)
R. T.
PUB. DATE
July 2011
SOURCE
OECD Observer;Jul2011, Issue 285, p13
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article focuses on the role of intangible assets to the success of a company. It notes that the importance of intangible assets, which has played a vital role in the success of Apple Inc., was highlighted in the 2010 Organization for Economic Co-operation & Development (OECD) Innovation Strategy. It also explores some intangible assets that are significant innovation to business, such as software, which can increase business and economic performance.
ACCESSION #
66652946

 

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