Wendy's, Cox Support 'Adoption'

Reynolds, Mike
May 2002
Multichannel News;5/13/2002, Vol. 23 Issue 19, p40
Announces the support given by hamburger chain Wendy's to Hallmark Channel for its original series 'Adoption.' Participation of Cox Communications Inc. in the outreach initiative of Hallmark; Offer of educational ideas to the viewers by the Dave Thomas Foundation; Presentation of Wendy's in Hallmark's national print and radio campaigns.


Related Articles

  • Wendy's, ABC divide and unite.  // Nation's Restaurant News;04/28/97, Vol. 31 Issue 17, p14 

    Reports that Wendy's International has decided to cancel advertising that has been scheduled for future episodes of American Broadcasting Co.'s program `Ellen.' Plan for the program's main character to reveal that she is a lesbian; Firm's policy of dissociating itself from controversy.

  • Kratts' Creatures teams with Momentum Partners.  // Discount Store News;11/4/96, Vol. 35 Issue 21, p61 

    Reports that Wendys International has signed a promotional deal with Kratts' Creatures, a daily children's television program on the Public Broadcasting Service Network. Terms of the agreement.

  • Big deal. Benezra, Karen // MediaWeek;5/6/96, Vol. 6 Issue 19, p60 

    Reports on the back-to-school children's meal program of Wendy's built around the series `Wishbone' starting September 9, 1996. Merchandising items launched by the meal program; Agencies in charge of the advertisements.

  • digest.  // Hollywood Reporter -- International Edition;1/4/2008, Vol. 402 Issue 48, p79 

    The article offers news briefs related to television programs in Los Angeles, California. The FX's "The Riches" is showing a batch of webisodes shown on-air and online. The Crown Media Holdings, owner and operator of Hallmark Channel, has reached an agreement with National Interfaith Cable...

  • Nine loves 'Daughters' Chai, Paul // Daily Variety;4/25/2006, Vol. 291 Issue 16, p12 

    The article reports that Nine Network commissions a seventh series of the show "McLeod's Daughters," broadcasts through Hallmark Channel in Australia. The television drama about two women who ran a cattle ranch produced by Millennium Television and Nine Films and Television with funding from...

  • Westerns Riding High. McNamara, Mary // Multichannel News;2/23/2004, Vol. 25 Issue 8, p56 

    Reports on Western-themed programming in the cable television industry as of February 2004. Increase in the ratings of Hallmark Channel from 6 p.m. to midnight because of its "Rough 'N Ready" Saturday; Information on the television program "Deadwood" of HBO; Characteristics shared by "Deadwood"...

  • Hallmark in 'Golden' age. DEMPSEY, JOHN // Daily Variety;3/26/2008, Vol. 298 Issue 56, p5 

    The article reports on the commissioning of Hallmark Channel with 30 original movies, buying of 99 family-oriented theatricals from the Walt Disney library and picking up rerun rights to "The Golden Girls" in the U.S. The author stated that Hallmark has generated the biggest primetime ratings...

  • 'Penguins' March In Like Lions. Haugsted, Linda // Multichannel News;11/6/2006, Vol. 27 Issue 44, p26 

    The article reports on the acquisition of Hallmark Channel with the television program "March of the Penguins," an Academy Award-winning documentary from Warner Brothers Domestic Cable Distribution in the U.S. Accordingly, Hallmark is said to offer a $12 million financial support for the...

  • Hallmark pushes crime TV season.  // Marketing (00253650);8/9/2006, p6 

    The article reports that Hallmark Channel is spending £500,000 for the promotion of its forthcoming crime season. The crime season includes Great Britain premieres of series four of Law & Order: Criminal Intent and series seven of Law & Order: Special Victims Unit.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics