TITLE

WITH BRANDED COFFEE, GRILL: FIRSTAR INVESTS IN CAPTURE STRATEGY

PUB. DATE
June 2001
SOURCE
FoodService Director;6/15/2001, Vol. 14 Issue 6, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
States that Firstar Bank in Milwaukee, Wisconsin, has introduced branded coffee and is set to launch made-to-order grilled food items in the Lake View Market foodcourt to appeal to its workforce and to attract more customers. Number of employees being served by Firstar Banks' foodcourt; Benefit of the transition from pre-made wrapped sandwiches to cooked to-order grilled items.
ACCESSION #
6647139

 

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