Ford Credit pulls back to mind basics

Connelly, Mary; Henry, Jim
April 2002
Automotive News;4/22/2002, Vol. 76 Issue 5980, p3
Trade Publication
Reports on the initiative of Ford Motor Credit Co. Chief Operating Officer Greg Smith to create high vehicle loyalty among retailer loan customers in the U.S. Characterization of Smith's leadership style; Changes of the loan portfolio of the Ford division; Closure of subprime subsidiary Fairlane Credit LLC.


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