Cable Filling Demand for Hispanic Content

September 2011
Multichannel News;9/19/2011, Vol. 32 Issue 35, p49
The article reports on the Hispanic Heritage Month on-demand promotion, led by Cable & Telecommunications Association for Marketing's (CTAM's) Advanced Cable Solutions Consortium, in partnership with the League of United Latin American Citizens (LULAC) that will offer Hispanic-themed programming.


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