TITLE

Mocapay Inks Loyalty-Marketing Deal With ISO ENational Payments

AUTHOR(S)
Bell, Stephanie
PUB. DATE
August 2010
SOURCE
ISO & Agent Weekly;8/26/2010, Vol. 6 Issue 31, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the partnership of Mocapay Inc. and eNational Payments which aims to help merchants in the U.S. deliver customized coupons and other promotions to consumers through mobile handsets. Mari Wright, eNational vice-president of operations, states that they are trying to become the first payment processor to be a profit center versus a cost center for merchants. She also notes that they simply focused on their consumers and not the merchants.
ACCESSION #
66210175

 

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