TITLE

Megan Colligan

PUB. DATE
September 2011
SOURCE
Daily Variety;9/23/2011, Vol. 312 Issue 54, p45
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article profiles the marketing co-president of Paramount Pictures Corp., Megan Colligan, who states that one needs to be aggressive, clever, and authentic in every film and to be respectful of its core audience while doing everything in power to expand the audience as much as possible.
ACCESSION #
66160910

 

Related Articles

  • Par Classics calls Colligan. Seif, Dena // Daily Variety;1/10/2006, Vol. 290 Issue 6, p13 

    The article reports on the appointment of Megan Colligan as executive vice president of publicity and promotions for Paramount Classics. She will be reporting to the unit's new president, John Lesher. Colligan joins Par from Fox Searchlight, where she served as vice president since 2002.

  • Paramount Marketer Juggles G.I. Joe, J.J. Ebenkamp, Becky // Brandweek;2/2/2009, Vol. 50 Issue 5, p008 

    The article presents an interview with Megan Colligan, the co-president of marketing at Paramount Pictures. When asked how marketing for small films has influenced her ability to market major motion pictures, Colligan says that she learned to not take her audience for granted when marketing...

  • INT'L MARKETING MOJO.  // Daily Variety;12/20/2011, Vol. 313 Issue 55, p4 

    The article announces that Nic Crawley has been named as he president of international marketing at Paramount Pictures.

  • NO FAIRY TALE AT B.O. Stewart, Andrew // Daily Variety;1/28/2013, Vol. 318 Issue 15, p4 

    The article offers information on the box office records of several films including "Hansel and Gretel: Witch Hunters," "Django Unchained", and "Mama". It states that some of the films did better internationally such as "Hansel and Gretel: Witch Hunters" with $25 million and "Django Unchained"...

  • 'TIS THE SEASON FOR A NEW RECORD? McClintock, Pamela // Hollywood Reporter;11/30/2012, Vol. 418 Issue 42, p7 

    The article offers information on several movies that will open between December 14 and December 25, 2012 in the U.S. The movies include Peter Jackson's "The Hobbit: An Unexpected Journey," Kathryn Bigelow's "Zero Dark Thirty," and Anne Fletcher's "The Guilt Trip." Megan Colligan, president of...

  • PAR PINKSLIPS FLACKS. Thompson, Anne; Siegel, Tatiana // Daily Variety;12/15/2008, Vol. 301 Issue 51, p6 

    The article reports that Paramount Pictures terminated an undisclosed number of marketing executives in the United States, to prepare for a smaller number of motion pictures to be produced in 2009. The layoffs are part of the announcement of parent company Viacom to downsize its workforce and...

  • A COLLECTION DF BEST ADVICE.  // Hollywood Reporter;Dec2012 Women in Entertainment Power, Vol. 418, p98 

    The article provides suggestions made by people related to the entertainment industry of Hollywood which includes Megan Colligan, Debra Lee and Nancy Utley.

  • Much more than an iceberg for Paramount mogul. Friedman, Wayne // Advertising Age;2/1/1999, Vol. 70 Issue 5, ps6 

    This article profiles Arthur Cohen, president of worldwide marketing for motion picture group Paramount Pictures Corp. Marketing a movie is like drawing some poor-quality geometry, according to Cohen. Sketching the right size circles is Cohen's metaphor for revealing the appropriate amount of...

  • CINEMA EXPO AWARD OF APPRECIATION. Dowtrey, Adam // Variety;6/15/2009, Vol. 415 Issue 5, pA4 

    The article focuses on Chas Evans, head of marketing for Paramount Pictures Corp. Evans will receive a lifetime achievement award at the 2009 Cinema Expo, a trade show and congress for motion picture theater owners. Evans' work in marketing the premiere of the motion picture "Star Trek" is...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics