TITLE

Cox Pulls Up a Sofa

PUB. DATE
October 2010
SOURCE
Multichannel News;10/18/2010, Vol. 31 Issue 39, p4
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the sale promotion strategy employed by Cox Communications LLC which aims at interacting with customers in a retail setting through its Solution Store in the U.S. It states that Cox's Solutions Store serves as a convenient place for people to look into product offerings and services. Kimberly Edmunds, senior vice president of customer operations at Cox, asserts that the company intends to provide customers with a positive emotional experience upon entering the store.
ACCESSION #
66141120

 

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