TITLE

Charting a Course for IPG Navigation

PUB. DATE
April 2002
SOURCE
Multichannel News;4/29/2002, Vol. 23 Issue 17, p88
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on the plan concerning electronic programming guides. Technology used by Gemstar Television guide; Comment of market analyst of the International Data Corp.; Conflict in brand strategies.
ACCESSION #
6594528

 

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