TITLE

Cablevision Still Bullish on iO

AUTHOR(S)
Hogan, Monica
PUB. DATE
April 2002
SOURCE
Multichannel News;4/29/2002, Vol. 23 Issue 17, p3
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports the inauguration of Cablevision Systems Corp. of its digital cable service, dubbed iO: Interactive Optimum in Morris County, New Jersey. Decline of the monthly price of iO; Features of the extensive cross-channel ads; Response rate on the introductory letter of iO.
ACCESSION #
6594356

 

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