TITLE

UPWARDLY MOBILE

AUTHOR(S)
Chynoweth, Carly
PUB. DATE
September 2011
SOURCE
People Management;Sep2011, p44
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the business strategy behind the merger of mobile telecommunications companies Orange and T-Mobile to form the new company, Everything Everywhere. The merger faced challenges, including a decline in earnings before interest, tax, depreciation and amortization in the first half of 2010. as well as human resource challenges. Initiatives were implemented to deal with these challenges, particularly structural and organizational design changes.
ACCESSION #
65830651

 

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