TITLE

Think demand chain, not supply

AUTHOR(S)
Buss, Jessica
PUB. DATE
April 2002
SOURCE
Farmers Weekly;4/12/2002, Vol. 136 Issue 15, p49
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the techniques offered by the Mole Livestock Initiative in improving British competitiveness in beef production on a national scale. British beef prices compared with those from U.S. and Australia; Need to shift the emphasis from the supply to the demand chain; Ways to meet abattoir requirements.
ACCESSION #
6577851

 

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