TITLE

Kindle & Nook: Where the Twain Don't Meet

PUB. DATE
June 2011
SOURCE
Book Publishing Report;Jun2011, Vol. 36 Issue 6, p11
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the doubts on the claim of Amazon.com Inc. (Amazon) that Kindle electronic books (e-books) are outselling physical books. It is noted that statistics are used as marketing strategy in the publishing business. It also includes a chart which depicts the average prices of top 100 e-books on Amazon and Barnes & Noble Inc. According to the author, people who owns a Kindle or a Nook e-book reader are mostly affluent, and mostly well-educated.
ACCESSION #
65541755

 

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