TITLE

Mid-Year, K-12 Industry Waits for a Break

PUB. DATE
August 2011
SOURCE
Educational Marketer;8/15/2011, Vol. 42 Issue 17, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the optimism of several publishers in the PreK-12 industry for the second half of 2011 amidst sales declines in the first half of the year. It says that Pearson Education Inc. anticipates growth for 2011 with its digital programs. It tells that McGraw-Hill Cos. expects high sales in the Texas adoption as well as in other U.S. territories. It adds that Scholastic Inc. considers reading adoption sales from California schools.
ACCESSION #
65207745

 

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